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| CalStar Brick |
On the other hand, always
adhering to the best of performance standardization has some drawbacks. It can put a severe damper on
innovation. Material testing is
expensive, making it hard for start-ups and dis-incentivizing material changes
in products. This is also true of using recycled material, for which the source
cannot be certified, and thus the properties are unpredictable. Fortunately, code allows for a range of
materials properties per type of use.
And this may be the “back-door” for a product to get into production,
into the market, and then start the testing.
A good example for this is brick – such as a hard-fired, clay
material – an architectural facing brick.
These were the qualities that CalStar was
chasing with its Fly-Ash Brick, which
has a “greener” footprint with 40% recycled materials and a manufacturing
process that eliminates the need for firing. This addresses
the need for commercial grade durable building material while reducing the CO2
by 85%. The goal is to maintain the
existing materials properties, but with a lower carbon footprint.
Another route to innovation was taken by scientists in Spain
and India, both seeking to incorporate paper waste into a brick. A Spanish research team at the University of Jaen is working with waste
paper from paper mills, mixing it with clay, extruding this mixture into long
logs, and then cutting it into blocks prior to baking. The cellulose is a good use of industrial
waste, but it reduces the strength of
the brick. These scientists are seeking
replacements to meet all the quality of clay brick, and thus are “continuing to
find a balance between sustainability and strength.” The goal is to reduce the use of the existing
resource, clay, by extending it with waste.
Think of it this way.
There are “vegetarian” diets which are based on all sorts of replacement
products and recipes that try to replicate the SAD (Standard American Diet)
- vegeburgers, meatless lasagna,
tofurkey. Other vegetarian diets that
simply celebrate the vegetable, and the many non-meat foods: grains, seeds,
fruits. These two approaches typically
have different followers with distinctly different goals and produce different
innovations. There is room for both, and much to be gained in cross-referencing
the two. And so it is with bricks, and
other building materials.





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